Photo by Lee Kjos

An excellent website solution for an expert weapon solutions provider.

Beretta Defense Technologies

Gray Loon coordinated with multiple organizations to develop a solid strategy and create a website that would capture their multi-targeted audience. The products speak for themselves by focusing on large imagery, key attributes, and detailed specification sheets. The support areas give BDT accreditation of being a first line of defense weapon solution provider.

Services

  • Content Strategy
  • Information Architecture
  • UX/UI Design
  • Site Design
  • CMS Integration
  • Copy Editing for Web Readability
  • Responsive Design

Projects

  • Responsive Website Development,
  • Content Management System: Drupal

Develop a website with an authoritative tone to reach a variety of audience types.

 


From the Team

Brita Turbyfill

BDT has a unique business model, a wide diversity of products, and many different types of buyers. It was a true challenge to generate content and design a layout that was all encompassing without being overwhelming to the user, but we did it.

Brita Turbyfill, Director of Outdoors
Ashley Schalasky

This site has a huge list of products from four different organizations, each with unique set of specifications. It took a lot of coordination and organization to identify the different product types and specs, then to best determine how they should be displayed for the varying audiences.

Ashley Schalasky, Project Manager

View More Work

Duck Commander  

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